What is a Discovery Day?
Franchisors, as part of the validation process hold what’s called a “Discovery Day,” which is typically one of the last steps of a candidate will have in their due diligence of exploring a franchise . After weeks of introductions, validation, and understanding the business itself, Discovery Day is an invitation for qualified candidates to meet the team and see inside the business.
As a prospective franchisee, part of what you are investing in is the franchise’s team members and culture. At City Wide, attending a Discovery Day Event is your opportunity to meet our Home Office team in person and do a deep dive with the leaders of Operations, Training, National Business Development, IT, and Accounting to name a few. You will be immersed in the City Wide culture and learn ways the corporate team can help you accomplish your goals through business ownership.
“My wife Stefanie and I were blown away at Discovery Day with the quality of the Home Office team, and all of the initiatives and support Jeff Oddo has invested in to get City Wide into the Top 100 Franchisor worldwide,” said Mark MacGregor, City Wide’s newest franchisee and first Canadian franchise owner of the brand.
Discovery Days are a key benefit to franchising vs. individual business ownership because they are helpful in confirming if a potential franchisee is the right fit for a franchisor, and they also allow for a much deeper and more extensive look beyond the surface of what has already been discussed over the phone or through a webinar. Alternately, the franchisor has a chance to meet the candidate in person and see how they might fit in with the franchise.
Are you an entrepreneurially-spirited individual looking for the right franchise opportunity? Click to learn more about how you can be part of the growing City Wide family.